Sellerboard vs Inventory Lab: Profit Analytics or an FBA Workflow Tool?
Sellerboard tracks profit on products already selling, while Inventory Lab handles sourcing, listing and shipping. Here's how the two compare for different stages of the business.
Sellerboard vs Inventory Lab seems to be a profit-tool comparison, but the two cater to different stages of an Amazon business. Sellerboard analyzes profit on products they already sell; Inventory Lab helps source, list and ship inventory, and include accounting on the top. The right choice depends on which half of the business is slowing them down.
Both tools indicate profit, which is why they're compared. One considers profit the whole of the product, and one considers it one output of a larger operational workflow. This guide covers what each one does, where they overlap, their cost and which type of seller they cater to.
What Is Sellerboard?
Sellerboard is a profit analytics tool. It shows net profit by product after Amazon fees, PPC, refunds and costs, with PPC optimization, inventory and cash flow planning, and listing alerts. Plans start from $19/month (Standard, up to 3,000 orders) to $79/month (Enterprise), with a one-month free trial and no card required.
Sellerboard starts after their inventory is already listed and selling. It doesn't help them source products, create inbound shipments or print labels. Their job is to tell them quickly and accurately whether what they sell is making them money.
What Is Inventory Lab?
Inventory Lab is an FBA workflow suite. It guides them through listing, inbound shipment plans and box labels, and its accounting side tracks profit and loss by supplier with QuickBooks integration. Scoutify, its mobile sourcing scanner, helps arbitrage and wholesale sellers check profit while shopping.
It supports the US marketplace only. It's also no longer sold on its own: it's now included in Threecolts' Seller 365 bundle, listed at around $69/month, with a $94/month tier that adds restock reporting. That bundle also includes other Amazon apps rather than Inventory Lab, which suits some sellers and adds cost to others.
Sellerboard vs Inventory Lab: Feature Comparison
| Sellerboard | Inventory Lab | |
|---|---|---|
| Core focus | Profit analytics | Sourcing, listing, shipping and accounting |
| Per-SKU net profit | Yes, live dashboard | Yes, P&L by supplier and product |
| Listing and inbound shipment workflow | Not offered | Yes, core strength |
| Sourcing app | Not offered | Yes (Scoutify) |
| PPC optimization | Yes | Not a focus |
| QuickBooks accounting | Limited | Yes |
| Marketplaces | Amazon, plus others such as Shopify | US only |
| Pricing | $19 to $79/month | Around $69/month via Seller 365 bundle |
| Free trial | 1 month, no card | Check current terms with Threecolts |
1. Profit Visibility
Live profit by product, day and marketplace is the core of the product, not a side feature. They can see quickly which SKUs are earning and which are losing.
2. PPC and Price
PPC optimization and a cash flow planner come with plans from $19/month, without paying for listing and shipping workflows they may not use.
3. Reach Beyond the US
Inventory Lab works on the US marketplace only. Sellerboard supports more marketplaces and sales channels, which matters if they sell outside the US.
1. Operations
If they buy inventory in volume, build inbound shipments and print labels every week, Inventory Lab covers a workflow that Sellerboard doesn't.
2. Sourcing
Scoutify lets arbitrage and wholesale sellers check fees, demand and profit while sourcing in a store or online. Sellerboard has no equivalent.
3. Supplier-Level Accounting
Profit and loss by supplier and QuickBooks integration suit sellers who need clean books and want to know which suppliers are worth buying from.
Pricing Side by Side
- Sellerboard Standard: $19/month, up to 3,000 orders
- Sellerboard Enterprise: $79/month
- Inventory Lab (via Seller 365): around $69/month, with a $94/month tier for restock reporting
The Inventory Lab vs Sellerboard price gap also shows scope: one is a bundle of operational apps, the other a focused dashboard. If they only want profit numbers, they're paying for workflow they may not use. If they rely on listing and shipping tools every week, the bundle cost is easier to justify.
How a Typical Week Looks With Each Tool
With Inventory Lab, a week starts at the sourcing stage: scan products with Scoutify, list items, build an inbound plan, print labels and ship to Amazon. Accounting follows, with profit and loss by supplier going into QuickBooks. With Sellerboard, the week starts after products are live: check what they sold yesterday, see which SKUs lost money, review ad spend and plan cash flow. The two sit at different points in the same business, which is why some sellers use both.
What About Accounting?
Accounting is where Inventory Lab is strongest. Its accounting side connects to QuickBooks Online and supports multiple Amazon marketplaces, so settlements and costs can be reconciled by supplier. Sellerboard shows profit clearly but isn't an accounting system, so they would still need their accountant's tools for the books.
Which Seller Should Choose Which?
- They own a brand or private label and want live profit by product.
- PPC spend and ad efficiency are a major part of their costs.
- They sell outside the US or across several channels.
- They want a full month free without a card.
- They do retail arbitrage, online arbitrage or wholesale.
- They build inbound shipments and labels weekly.
- They need supplier-level accounting with QuickBooks.
- They sell on the US marketplace only.
Frequently Asked Questions
Not anymore, according to recent reviews. It's offered inside the Seller 365 bundle from Threecolts, so check the current plans before they commit.
No. They focus on profit analytics, PPC and inventory planning, not on sourcing or creating shipments.
Brand owners usually care more about ongoing profit and ad performance than store-level sourcing, so Sellerboard tends to fit better. Inventory Lab fits sellers who buy from many suppliers.
Sellerboard vs Inventory Lab: Which One Should You Pick?
Pick Sellerboard if their priority is knowing what each piece of product earns after fees, refunds and ads. In an Inventory Lab vs Sellerboard decision, resellers and arbitrage sellers lean towards Inventory Lab, and brand owners lean towards Sellerboard. Sellers who do both often run them together. If they're unsure, list the tasks they repeat every week. If most of them are around sourcing, listing and shipping, start with Inventory Lab. If most of them are around checking profit, ads and cash flow, start with Sellerboard. Free trials make it easy to test the fit before they pay, and the right choice usually becomes obvious within a few days.
EcomDune
If you want profit answers without a sourcing and shipping bundle, and more than a profit dashboard, EcomDune is the stronger alternative to both. It combines per-SKU net profit after fees, refunds, PPC and GST with daily keyword rank by pincode, an index checker and PPC search-term analytics, and its read-only connection lets Claude, ChatGPT or Gemini answer questions from their real numbers. Plans start at $19/month, with a 14-day free trial and no card required.
Try EcomDune free for 14 days